UI/UX & Visual Designer (CRO Focus)

Remote
Full-Time
Experience: Minimum 2+ Years
Salary: ₹25,000 – ₹30,000 per month

About the Role

You will be responsible for improving user experiences, increasing website conversions, creating high-quality visual assets, and collaborating with marketing and development teams.

Your focus will be on both design quality and measurable business impact.

Key Responsibilities

1. UI/UX Design

• Design user-friendly website and mobile interfaces
• Create wireframes, user flows, and high-fidelity mockups
• Improve usability and customer experience across digital products
• Ensure responsive and modern design standards

2. Conversion Rate Optimization (CRO)

• Analyze landing pages and user journeys
• Identify conversion bottlenecks and UX issues
• Create and test improved page layouts and user experiences
• Work closely with marketing teams to increase leads and sales

3. Visual Design

• Design banners, ad creatives, social media graphics, presentations, and marketing assets
• Maintain consistent brand identity across projects
• Create visually engaging assets for digital campaigns

4. Collaboration

• Work closely with developers, marketers, and project managers
• Translate business goals into effective design solutions
• Review and improve existing designs based on feedback and performance data

Required Skills

Technical Skills

• Strong proficiency in Figma (Mandatory)
• Good understanding of UI/UX principles
• Experience with wireframing and prototyping
• Knowledge of CRO and landing page optimization
• Understanding of responsive web design
• Basic knowledge of HTML/CSS is a plus
• Experience with design systems and component libraries

Ideal Candidate

• Minimum 2+ years of UI/UX or Visual Design experience
• Strong portfolio showcasing web, mobile, and marketing design work
• Experience working with startups, agencies, or digital products
• Strong attention to detail and design consistency
• Ability to manage multiple projects independently

Success Metrics (KPIs)

• Improvement in landing page conversion rates
• Quality and speed of design delivery
• User experience improvements
• Stakeholder satisfaction
• Consistency of visual branding

This Role Is NOT Suitable For Someone Who

• Requires constant supervision
• Has limited experience with Figma
• Focuses only on aesthetics without considering conversions
• Struggles to manage deadlines independently

Work Environment

• Fully Remote
• Flexible and outcome-driven
• High ownership and accountability
• Fast-paced and collaborative

Compensation

• ₹25,000 – ₹30,000 per month
• Remote work flexibility
• Growth opportunities based on performance

Must-Have Skills

• Minimum 2+ years of experience in UI/UX Design, Product Design, or Visual Design
• Strong proficiency in Figma (Mandatory)
• Experience designing responsive websites and landing pages
• Good understanding of Conversion Rate Optimization (CRO) principles
• Ability to create wireframes, prototypes, user flows, and high-fidelity designs
• Strong visual design skills with attention to typography, layout, spacing, and branding
• Experience designing marketing creatives, banners, and digital assets
• Understanding of user behavior and customer journey optimization
• Strong communication and collaboration skills
• Ability to manage multiple projects independently

Preferred Skills

• Experience with A/B testing and landing page optimization
• Basic knowledge of HTML/CSS
• Familiarity with Webflow, WordPress, or similar platforms
• Experience working with SaaS, eCommerce, or lead generation businesses
• Knowledge of design systems and component libraries

• Fully Remote Work
• Competitive salary of ₹25,000 – ₹30,000 per month
• Flexible working environment
• Performance-based salary increments
• Opportunity to work on multiple industries and projects
• Direct exposure to marketing, CRO, and growth strategies
• High ownership and creative freedom
• Career growth opportunities within the company
• Collaborative and fast-paced work culture
• Opportunity to build a strong portfolio with real business impact
• Skill-focused environment where results matter more than degrees
• Access to learning resources and professional development opportunities